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PR Account Director

Dubai, United Arab Emirates
Full time
Hybrid

Job description

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PR ACCOUNT DIRECTOR
 
We are looking for a strategic and driven PR Account Director with a strong understanding of the F&B and hospitality landscape. This role is ideal for someone who thrives in a fast-paced agency environment, leads with confidence, and brings both strategic depth and strong relationship management skills. You will oversee key accounts, guide senior team members, and play a critical role in shaping the agency’s output, reputation, and growth.
 
KEY RESPONSIBILITIES:
  • Strategic Leadership & Client Advisory
  • Lead the development and execution of PR and communications strategies across key accounts.
  • Act as a trusted advisor to clients, providing senior counsel aligned with business objectives and market context.
  • Anticipate challenges and proactively guide clients through complex or sensitive situations.
  • Ensure all communications are aligned with brand positioning and long-term vision.
Client Management & Account Oversight
  • Oversee a portfolio of key clients, ensuring excellence in delivery, service, and relationship management.
  • Lead client interactions, including strategy presentations, reviews, and critical conversations.
  • Maintain strong client satisfaction, proactively identifying opportunities for growth and improvement.
  • Ensure all accounts are delivered on time, on brief, and in line with agency standards.
Media, Influencer & Industry Relations
  • Leverage a strong network to secure top-tier coverage, strategic partnerships, and high-impact opportunities.
  • Maintain and grow relationships with senior media, editors, tastemakers, and industry stakeholders.
  • Guide teams on positioning, messaging, and media engagement strategies.
  • Represent Umami at key industry events, reinforcing the agency’s presence and reputation.
Team Leadership & Development
  • Lead, mentor, and develop Account Managers and junior team members.
  • Set clear objectives, monitor performance, and support career progression.
  • Foster a high-performance, collaborative culture, ensuring quality, efficiency, and team well-being.
  • Act as a role model within the agency, setting standards for delivery, communication and attitude.
Creative & Campaign Direction
  • Oversee the development of creative concepts, campaigns, and activations.
  • Ensure ideas are strategically sound, relevant, and impactful.
  • Work closely with internal teams (social, production, creative) to deliver integrated campaigns.
Business Development & Growth
  • Support new business efforts, including pitches, proposals, and strategic presentations.
  • Identify opportunities to grow existing accounts and expand service offerings.
  • Contribute to the agency’s positioning, thought leadership, and overall growth strategy.
SKILLS & COMPETENCIES
  • Strong strategic thinking and ability to translate business objectives into impactful communications.
  • Excellent client leadership and senior stakeholder management skills.
  • Advanced understanding of media, influencer and cultural landscapes in the GCC.
  • Strong leadership presence, with the ability to inspire and guide teams.
  • Highly organised, solutions-oriented, and proactive.
  • Confident communicator, both written and verbal.
  • Passionate about F&B, hospitality, and lifestyle industries.
EXPERIENCE & QUALIFICATIONS
  • 9-10+ years of PR agency experience, with proven leadership across multiple accounts.
  • Strong experience within F&B and hospitality is highly preferred.
  • Established media and industry network across the GCC.
  • Fluency in English required; Arabic is a strong advantage.
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